Last Updated 5/6/2022

DESOLO provides outdoor gear and apparel (collectively, the “Service”) through our website (the “Site”), owned and operated by Desolo, LLC (“Desolo,” “we,” “us,” or “our”). 

Our Privacy Policy defines and explains the personal information we collect, how we use and share that information, and your choices concerning our information practices. Our Privacy Policy is incorporated into and forms part of our Terms & Conditions

Before using the Service or submitting any Personal Information to us, please review this Privacy Policy carefully and contact us if you have any questions. By using the Service, you agree to the practices described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not access the Site or otherwise use the Service.


We collect information that could be used to identify you (“Personal Information”) as follows:

Personal Information Provided by You: We collect Personal Information from you when you sign up for our mailing list, discount programs, membership accounts, or otherwise use the Service through the Site:

Identification Information: We collect your name, email address, phone number, birthdate and mailing/billing addresses. We also collect photos from our customers who upload such photos onto our Site, or tag our social media accounts (i.e. Instagram, Facebook, etc.).

Financial Information: The financial information necessary to process your payments, such as your payment card number and authentication details, is collected by our payment processor(s). We store only a tokenized version of such information and do not maintain payment card information on our servers.

Communication Information: When you contact us with questions or concerns and when you voluntarily respond to questionnaires, surveys or requests for market research seeking your opinion and feedback we may collect information. Providing communication information is optional to you.

Commercial Information: A history of the products you browse and/or purchase using the Service may be retained.

Social Media Information: When you interact with our Social Media Pages (i.e. Instagram, Facebook, Twitter, and YouTube), we may collect Personal Information that you elect to provide to us. Additionally, companies hosting our Social Media Pages may provide us with aggregate information and analytics regarding the use of our Social Media Pages.

Internet Activity Information: When you visit, use, and interact with the Service, we may receive certain information about your visit, use, or interactions. For example, we may monitor the number of people that visit the Service, peak hours of visits, which page(s) are visited, the domains our visitors come from (e.g.,,, etc.), and which browsers people use to access the Service (e.g., Chrome, Firefox, Microsoft Internet Explorer, etc.), broad geographical information, and navigation pattern. In particular, the following information is created and automatically logged in our systems:

Log Information: Information that your browser automatically sends whenever you visit the Site. Log Information includes your Internet Protocol address, browser type and settings, the date and time of your request, and how you interacted with the Site.

Cookies Information: Please see the “Cookies” section below to learn more about how we use cookies.

Device Information: Includes type of device, operating system, and browser you are using. Information collected may depend on the type of device you use and its settings.

Usage Information: We collect information about how you use our Service, such as the types of content that you view or engage with, the features you use, the actions you take, and the time, frequency, and duration of your activities.

Location Information: We derive a rough estimate of your location from your IP address.

Email Open/Click Information: We use pixels in our email campaigns that allow us to collect your email and IP address as well as the date and time you open an email or click on any links in the email.

Derived Information: Your Personal Information may help us infer your preferences for gear and apparel.

Cookies: Cookies are used to operate and administer our Site, including gathering usage data to allow us to improve our Site. A “cookie” is data sent to your browser by a website you visit. Cookies are stored on your computer for different periods of time. Some cookies expire with time (session cookies), while others survive after your browser is closed until a defined expiration date set in the cookie to help recognize your computer when you open your browser and browse the Internet again (persistent cookies). For more details on cookies in general please visit For more information about Cookies on the Site please contact 

On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for information on how to receive a notification when you are receiving a new cookie and how to turn cookies off. Please see the links below for guidance on how to modify your web browser’s settings on the most popular browsers: Internet Explorer, Mozilla Firefox, Google Chrome, and Apple Safari

Please note that if you limit the ability of websites to set cookies, you may be unable to access certain parts of the Site and you may not be able to benefit from the full functionality of the Site.

Advertising networks may use cookies to collect Personal Information. Most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit the Network Advertising Initiative’s online resources and follow the opt-out instructions there.

If you access the Site on your mobile device, you may not be able to control tracking technologies through the settings.

Analytics: Google Analytics is a web analytics service provided by Google, Inc. (“Google”) that is used to help analyze how users use the Site, and enhance your experience when you use the Site. For more information on how Google uses this information, click here.

Online Tracking and Do Not Track Signals: We and our third-party service providers, including social media businesses, may use cookies, pixels, or other tracking technologies to develop targeted advertisements in real-time. We, and/or they, may collect information about your browsing activities over time and across different websites following your use of the Site. Our service providers, may automatically collect Personal Information that you share with us via web forms prior to your pressing a submit button; and they may be able to use information from your visits to the Site to send marketing messages to you in a way that may personally identify you.

“Do Not Track” (“DNT”) signals are not currently responded to on our Site. We operate as described in this Privacy Policy whether or not a DNT signal is received. If we do respond to DNT signals in the future, we will update this Privacy Policy to describe how we do so.


We may use Personal Information for the following purposes:

To provide the Service of outdoor gear and apparel;

To maintain and improve the Service;

To develop new products and services;

To operate our discount programs;

To process your payments;

To respond to your inquiries, comments, feedback, or questions;

To send administrative information to you, including changes to our terms, conditions, and policies;

To analyze how you interact with our Service;

To prevent fraud, criminal activity, or misuses of our Service;

To ensure the security of our IT systems, architecture, and networks; 

To comply with legal obligations and legal process; and 

To protect our rights, privacy, safety, or property, and/or that of our affiliates, you, or other third parties.

Aggregated Information. We may aggregate Personal Information and use the aggregated information to analyze the effectiveness of our Service, to improve and add features to our Service, and for other similar purposes. In addition, from time to time, we may analyze the general behavior and characteristics of users of our Service and share aggregated information like general user statistics with prospective business partners. We may collect aggregated information through the Service, through cookies, and through other means described in this Privacy Policy.

Marketing. We may use your Personal Information to contact you to inform you about products or services that we believe may be of interest to you. For instance, if you elect to provide your email, we may use that information to send you special discounts or offers. You may opt out of receiving these emails by following the instructions contained in each email we send you. You can also control the marketing emails you receive from us by updating your settings in the preference center, which is linked to each promotional email we send you. In addition, if at any time you do not wish to receive future marketing communications, you may contact us. If you unsubscribe from our marketing lists, you will no longer receive marketing communications but we will continue to contact you regarding management of your account, other administrative matters, and to respond to your requests.


We do not sell Personal Information; however, in certain circumstances we may share the categories of Personal Information described above without further notice to you, unless required by the law, with the following categories of third parties:

Vendors/Service Providers: We may share Personal Information with vendors and service providers, including providers of hosting services, cloud services, and other information technology services providers, email communication software and email newsletter services, advertising and marketing services, payment processors, customer relationship management and customer support services, and analytics services to assist us in meeting business operations needs and to perform certain services and functions. 

Business Transfers: A merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, dissolution, sale of all or a portion of our assets, or transition of service to another provider (collectively a “Transaction”) may require your Personal Information and other information to be shared in the due diligence process with counterparties and others assisting with the Transaction and transferred to a successor or affiliate as part of that Transaction along with other assets.

Affiliates: We may share Personal Information with our current and future affiliates, meaning an entity that controls, is controlled by, or is under common control with us. Our affiliates may use the Personal Information we share in a manner consistent with this Privacy Policy.

Legal/Regulatory Requirements: If required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, including to meet national security or law enforcement requirements, (ii) protect and defend our rights or property, (iii) prevent fraud, (iv) act in urgent circumstances to protect the personal safety of users of the Service, or the public, or (v) protect against legal liability.


All California residents may have the right, where provided for by law and subject to any applicable exceptions, to:

Know the categories of Personal Information that we has collected about you, the business purpose for collecting your Personal Information, and the categories of sources from which the Personal Information was collected;

Access the specific pieces of Personal Information that we have collected about you;

To know whether we have disclosed your Personal Information for business purposes, the categories of Personal Information so disclosed, and the categories of third parties to whom we have disclosed your Personal Information;

Have us, under certain circumstances, delete your Personal Information;

Opt-out. We may share Identification Information and Internet Activity Information with social media platforms and other advertising partners that will use that information to serve you targeted advertisements on social media platforms and other third-party websites – under certain regulations such sharing may be considered a “sale” of Personal Information; and

Be free from discrimination related to the exercise of these rights.

If you would like to exercise any or all of these rights, you may do so by contacting You will be provided a form to fill out and return. After we receive your form, we may request additional information from you to verify your identity. Your authorized agent may submit requests in the same manner, although we may require the agent to present signed written permission to act on your behalf, and you may also be required to independently verify your identity with us and confirm that you have provided the agent permission to submit the request.


The Service contains links to other sites not operated or controlled by us, including social media services (“Third-Party Sites”). The information that you share with Third-Party Sites will be governed by the specific privacy policies and terms of service of the Third-Party Sites and not by this Privacy Policy. By providing these links we do not imply that we endorse or have reviewed these sites. Please contact the Third-Party Sites directly for information on their privacy practices and policies.


We implement commercially reasonable technical, administrative, and organizational measures to protect Personal Information both online and offline from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or e-mail transmission is ever fully secure or error free. You should take special care in deciding what information you send to us via the Service or e-mail. Please keep this in mind when disclosing any Personal Information to us via the Internet. In addition, we are not responsible for circumvention of any privacy settings or security measures contained on the Service, or third-party websites. The use of the Service is at your own risk.


Data protection laws may differ in the United States from those in your jurisdiction. Using our Service means that your Personal Information will be transferred from your location to our facilities and servers in the United States. 


The Service is not directed to children who are under the age of 16. We do not knowingly collect Personal Information from children under the age of 16. If you have reason to believe that a child under the age of 16 has provided Personal Information to us through the Service, please contact us and we will endeavor to delete that information from our databases.


Providing Personal Information is optional in some cases, but may be necessary to use some features of our Service. You can contact to request updates or corrections to your Personal Information.


This Privacy Policy may change at any time, which will result in us posting an updated version on the Site, unless another type of notice is required by the applicable law. The use of our Service or providing us with Personal Information after we have posted an updated Privacy Policy, or notified you by other means if applicable, is your consent to the revised Privacy Policy and practices described in it.


Please feel free to contact us if you have any questions about our Privacy Policy or information practices, at our designated request address: